CAMS Alba: A new chapter
CAMS Alba Development Road Team. Two brands. One shared passion. Supporting the next chapter of female riders.
CAMS is renewing its commitment to women’s cycling with a new headline partnership with Alba Development Road Team, which will compete as CAMS Alba as the team enters its next phase of development.
Having previously backed a women’s UCI team, CAMS has a long-standing commitment to creating opportunities for female riders and helping develop the next generation of talent.
Now, through CAMS Alba, that commitment continues with a particular focus on young women and the development pathway that can help them progress from emerging riders to the highest levels of the sport.
For CAMS, supporting women’s cycling is about more than elite competition. It is about creating opportunities, providing the right environment for young women to develop, and helping more girls and women see cycling as a sport in which they can belong, participate and succeed.
That need remains significant. Research from Women in Sport found that 24% fewer girls than boys in England play team sport, meaning around 930,000 girls are missing out on the benefits that sport can provide, including confidence, belonging and life skills. CAMS believes partnerships such as CAMS Alba have an important role to play in creating more opportunities for women and girls to participate and progress in sport.
With 30 years of experience supporting cyclists after an accident, CAMS has helped more than 10,000 riders and has developed a community that extends from people getting on a bike for the first time through to experienced and professional riders.
Team Alba was established in 2022 before becoming a UCI Continental Team in 2024. Since then, the team has built a reputation for developing riders and providing a pathway into professional cycling.
The team has supported 74 riders since its inception, with three riders progressing to WorldTour contracts with leading teams, including Lauren Dickson with FDJ United-Suez and Eilidh Shaw with UAE Team ADQ.
In 2025, Kate Richardson became British National Circuit Champion and won the Tour de Feminin in the Czech Republic, continuing a record of performance that demonstrates the potential of the Alba development model.
The demand for opportunities is equally clear, with more than 200 riders applying for just six additional places within the team.
For CAMS, this reinforces why supporting development matters.
Dame Laura Kenny, CAMS ambassador, said:
Seeing how far women’s cycling has come since I was young is really special, but there is still so much potential to unlock.
What I love about this partnership is that it is about giving women opportunities. CAMS has been supporting women’s cycling for years, and CAMS Alba is another way of making sure young female riders have the support, environment and belief they need to develop.
Sport can give young women so much more than results. It can build confidence, resilience, friendships and a sense of belonging, as well as opening doors to opportunities they may never have imagined.
When you know you have a great team behind you, you start to believe that anything is possible. That is exactly what we want to help create for the riders at CAMS Alba.
Bob Lyons, CAMS Alba Cycling Performance Director and Team Manager, said:
To welcome CAMS as our headline sponsor is a significant moment for the team, but it is particularly exciting because CAMS already understands the importance of creating opportunities for women in cycling.
This isn’t simply about putting a name on a jersey. It is about investing in riders and giving talented young women an environment in which they can develop, compete and progress.
Women’s cycling has grown enormously, but the development pathway beneath the professional level still needs investment. That is the gap Alba exists to address.
We have seen what is possible, with a rider progressing from Alba to the Women’s WorldTour in each of the last three years. With CAMS behind us, we have an opportunity to build on that work and give even more riders the chance to see how far they can go.
CAMS Alba brings together emerging talent alongside experienced riders, including Olympic medallists, National Champions and World Champions, creating an environment in which younger riders can learn from those who have already reached the highest levels of the sport.
That combination of experience and emerging talent is central to the team’s philosophy: identifying riders with potential and giving them the support, coaching, racing experience and wider environment needed to progress.
Sam Moss, Director at CAMS, said:
We have always believed that supporting cycling means supporting the people within it, and that absolutely includes women and girls.
CAMS has a history of giving women opportunities in cycling, so this partnership with Alba is a natural continuation of something we care deeply about.
We are particularly passionate about supporting young women. The evidence is clear that girls can miss out on sport at a crucial point in their lives, and we want to be part of creating more opportunities for them to stay involved, develop their confidence and see what is possible.
We are incredibly proud to put our name behind CAMS Alba and to continue investing in the future of women’s cycling.
The partnership also strengthens CAMS’ wider ambition to build a community around cycling. Through its new CAMS app and its network of riders, ambassadors, teams and partners, CAMS aims to support cyclists at every stage of their journey, providing exceptional legal support when cyclists need it most following an accident.
With CAMS Alba now carrying the CAMS name, the partnership provides another platform to celebrate female riders, showcase their achievements and inspire the next generation to get involved in the sport.
CAMS Alba will compete throughout the 2027 season as the team continues its mission to develop the next generation of women’s cycling talent.
